Archive

During the trip, the guests enjoyed various winter activities in the sunny weather, relished in delicious local cuisine, and gained a deeper understanding and appreciation for HärjedalsKök's brand values....

EKPR organized a luxurious overstay event in collaboration with The Lamp Hotel & Spa to launch BABOR's new cleansing collection. The Lamp, an exclusive and contemporary boutique hotel in Norrköping, is renowned for its opulent spa, considered to be the best in Sweden. EKPR invited 20 carefully selected influencers and journalists from the beauty, interior, and lifestyle industries to attend the event....

The 20-year collaboration between Örsjö and designer Jonas Bohlin has resulted in several design classics, including Kvist, Karamell, Star, and Circus. Örsjö Belysning wanted to celebrate their collaboration with an exclusive exhibition – S A K E R - and a unique insight into Bohlin's creative catalog. The event took place in Örsjö's production premises in Nybro, Småland. EKPR was tasked with inviting the press and influencers to the event and exhibition to create visibility in social media and the press. Journalists and influencers in interior design and design were gathered from all over the country to get wide distribution and visibility for the happening. During the press trip, the invitees were given a thorough tour and the opportunity to create their own lamp. In...

IZIPIZI teamed up with an optometry researcher to develop a groundbreaking solution for restful nights: the SLEEPING glasses. Our goal was to present this message to the press and influencers during an event. To give influencers and selected press the chance to get to know the product, EKPR organized an event with the theme of sleep over a cozy breakfast. During the event, the guests received a presentation about the function of the glasses. Of course, they were given a copy of the glasses to test at home for maximum effect....

To draw attention to their exclusive Italian delicacies, EKPR together with the food agent Adelante, organized an exclusive lunch in collaboration with star chef Fredrik Eriksson at Långbro Värdshus. Fredrik created a tasting menu with Adelante's delicacies. On site was Madeleine Wilhelmsson, CEO of Adelante, who presented the company's philosophy and delved into the products in the range. Guests were journalists and influencers with a clear food focus....

To strengthen its position as a professional skincare brand, together with BABOR Sweden we planned a trip to BABOR's headquarters in Aachen, Germany. Along with the trip were several of Sweden's most prominent beauty journalists and several beauty and lifestyle influencers to create visibility in real-time. It was a 36-hour trip with a solid overview of the company, its sustainability work, and its long history in skincare. BABOR International CEO Isabel Bonacker talked about the future of BABOR and the guests got sightseeing at the production facilities. On day two, the group got a visit to BABOR's Flagship store in Aachen, as well as treatments and product presentations with researchers and chemists from the company....

Skogaholmslimpan has been a beloved Swedish classic through generations. With the Skogaholm campaign, the goal was to create visibility and interest in Skogaholm's range of products within the target group – families with kids. The mission was a PR and influencer campaign to inspire Swedish consumers to explore nature together with their families during the winter holiday while eating tasty sandwiches with bread from Skogaholm. In the SoMe campaign, we selected family-oriented influencers to create content with the aim to explore outdoor activities and creating memorable moments with Skogaholm for the next generation....